ENVE has just released its latest product, a complete line of premium aluminum road hubs in rim and disc brake configurations that broaden their wheelset offering and establish ENVE as a player in the hub aftermarket. ENVE sees this proprietary hub technology as a way to further streamline their supply chain and bring more attractive pricing options for consumers. Wheelsets impacted include ENVE SES and G Series wheelsets to be set at $2550 USD. While ENVE’s new aluminum hubs will become the standard offering for complete wheelsets, ENVE will continue to offer custom wheel builds with select hub manufacturers.